f you are also thinking about how your business should confront the COVID-19 crisis or if you have already taken the first actions to adapt to the “new normal”, in this article I am going to explain several interesting measures that I have read, heard and seen from other professionals in the hotel & tourism sector who work in many of the top international hotel chains.

From my point of view, I see the industry is beginning to accept the situation, so much so that there are already many actions that we can see being implemented in advance of this new normal.

A situation of unprecedented instability is generally a good reason for cuts and exceptional measures, as well as new opportunities in the hotel and tourism industry.”

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